The Canal & River Trust once estimated that 6 million loaves of bread are thrown into UK waterways by people feeding the ducks. Sadly bread is bad for ducks!
However, at many popular duck feeding spots you’ll often still find people using bread – not just a few stale pieces of bread, but whole loaves of bread that we can only assume they’re buying especially for the ducks. Good for bread baker sales, really bad for ducks.
So we wondered, could bread bakers do something to help with this problem? Say with a little plea on their packs asking people to not feed it to ducks? We tweeted this to Hovis, Warburtons and Kingsmill:
Hello @hovisbakery @KingsmillCare @Warburtons any chance of a “please don’t feed this to ducks” note on your bread packs? People feeding your products to ducks aren’t doing the ducks much good….and their litter isn’t the best advert for your good names! pic.twitter.com/cqnY43jeQz
— Quack Snacks (@QuackSnacks) January 21, 2018
And here’s what they all said:
Oh no! That’s not nice to see, sorry to see there has been an issue with littering. We’ll definitely pass this feedback back to our team to review – thanks for letting us know.
— Warburtons (@Warburtons) January 22, 2018
Hello! We are also really disappointed to see this littering and will pass your comments onto our marketing team who take environmental issues very seriously and will look into this. Thanks for getting in touch.
— KingsmillCare (@KingsmillCare) January 22, 2018
Hi! Thank you for bringing this to our attention. Please be assured that we will pass this information onto our product and packaging development team.
The Bakery Team.
— Hovis Bakery (@hovisbakery) January 22, 2018
Well, they’re all looking into it. Hopefully genuinely so. If not, there may be call for some follow-up tweets/letters!